BRAND ASSETS
TrackIQ logo & brand assets
Full lockup
The primary identity. Use it wherever the logo is the main brand statement and there is room to read the name. Available as scalable SVG and PNG.
Lockup — Sage
SVG + PNG · 747 × 200
Primary. Use on light backgrounds.
Lockup — White
SVG + PNG · 747 × 200
Use on Sage Deep, dark or photographic backgrounds.
Lockup — Ink
SVG + PNG · 747 × 200
Print, greyscale, or where brand colour isn't permitted.
Mark
The compact {IQ} mark. Use it below roughly 120px wide, where the wordmark closes up and stops being legible. Available as scalable SVG and PNG.
Mark — Sage
SVG + PNG · 512 × 357
Use where the wordmark would be unreadable.
Mark — White
SVG + PNG · 512 × 357
Mark — Ink
SVG + PNG · 512 × 357
App Icons
Square icons for app stores, social avatars and profile images.
App Icon — Sage
PNG · 1024 × 1024
App Icon — Cream
PNG · 1024 × 1024
App Icon — White
PNG · 1024 × 1024
Social Card
The Open Graph image used across trackiq.com. Use this for link previews and social shares.
Social card
PNG · 1200 × 630
Please Do's
Keep clear space around the logo equal to the height of the brace.
Use the white lockup on Sage Deep, dark or photographic backgrounds.
Switch to the mark below roughly 120px wide.
Scale proportionally, always.
Please Dont's
Recolour, add gradients, outlines or drop shadows.
Stretch, squash, rotate or skew the mark.
Rebuild the wordmark in another typeface.
Place the sage or ink logo on a dark background.
Colour
The core colour palette for TrackIQ. Use these colours consistently across interfaces, brand materials and supporting visual assets to maintain a clear, cohesive identity.
Sage Deep
#17533F
Primary. Buttons, headings, dark panels.
Sage
#2F6B56
Secondary fills, interactive states.
Sage Olive
#778867
Kickers and eyebrow labels.
Mocha Sand
#C4A574
Accent on dark. Dark text only.
App Cream
#FDFBFA
Page background. Never pure white.
Ink
#1F2420
Body text on light backgrounds.
All formats
Every file, including pre-composed panels and favicon sizes.
Lockup on Sage panel
927 × 380
Lockup on Cream panel
927 × 380
Lockup on White panel
927 × 380
App icon — Sage 512
512 × 512
App icon — Cream 512
512 × 512
App icon — White 512
512 × 512
Plain social card — Sage
1200 × 630
Plain social card — Cream
1200 × 630
Favicon 16
16 × 16
Favicon 32
32 × 32
Favicon 48
48 × 48
Apple touch icon
180 × 180
Android icon
192 × 192
Icon 512
512 × 512
