Amazon
AMC & DSP

Amazon AMC & DSP

Who the ads reach, and which customers are new.

2.1 days1.8 days2.3 days1Sees the ad128K2Views the product21.4K3Adds to cart8.2K4Purchases6.1K3,842 new to brandNEW-TO-BRAND CUSTOMERS0↑ 18%AVG. TIME TO PURCHASE0.0 daysNew to brandReturning buyers
2.1 days1.8 days2.3 days1Sees the ad128K2Views the product21.4K3Adds to cart8.2K4Purchases6.1K3,842 new to brandNEW-TO-BRAND CUSTOMERS0↑ 18%AVG. TIME TO PURCHASE0.0 daysNew to brandReturning buyers
2.1 days1.8 days2.3 days1Sees the ad128K2Views the product21.4K3Adds to cart8.2K4Purchases6.1K3,842 new to brandNEW-TO-BRAND CUSTOMERS0↑ 18%AVG. TIME TO PURCHASE0.0 daysNew to brandReturning buyers

See which campaigns recruit new buyers

Follow the path. to purchase

Know how long shoppers take

5 SKILLS

What you can run today

Each one pulls live data from your account through the TrackIQ MCP and hands back a finished report, not a spreadsheet.

TrackIQ: Amazon AMC Conversion Lag & Attribution Window

Reads Amazon Marketing Cloud's time-to-conversion data to show how long shoppers take between their first ad touch and purchase — the share that buys within the hour, the day and the week, and how that shifts month to month — then turns it into two decisions: which attribution window to report on, and how many days ahead of a sales event to start upper-funnel spend.

TrackIQ: Amazon AMC Media Mix

A twelve-slide Amazon Marketing Cloud deck arguing one case — where the budget goes versus where new customers come from. Attribution paths, what DSP is worth alone versus in a path, cost per new customer by channel, time to purchase, and one reallocation with the arithmetic shown.

TrackIQ: Amazon AMC New-to-Brand Campaign Scorecard

Ranks every campaign Amazon Marketing Cloud can see — Sponsored Products, Sponsored Brands, Sponsored Display and DSP — by how many of its purchases came from new-to-brand customers, month over month, and where the campaign's spend can be matched, what each new customer cost; so the campaigns that recruit are funded and the ones that only harvest repeat buyers are named.

TrackIQ: Amazon AMC New-to-Brand Products

Uses Amazon Marketing Cloud to find which products bring new customers into a brand and which mostly sell to people who already buy it — new-to-brand share by ASIN, month by month, the gateway products worth more ad weight, the retention products that need less, and how much Sponsored Products and Display spend each group gets today.

TrackIQ: Amazon DSP Audience and Creative Performance

Breaks Amazon DSP down by audience, creative, inventory source, technology and geography to show which segments actually recruit customers and which burn impressions. Ranks on new-to-brand purchases, detail page views and cost per action rather than ROAS, because DSP revenue is not returned at these dimensions.

KEEP LOOKING

The other categories

More skills to help you grow across the entire Amazon business.

Amazon Sponsored Ads

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Amazon Search & SEO

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Amazon Listing Management & Optimization

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Amazon Inventory

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Amazon Management & Operations

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INSTALL

Ten seconds in Claude Code, a file upload anywhere else

The format is the open Agent Skills standard, so there is no TrackIQ-specific runtime to install.

Claude Code

Terminal install

  1. Unpack it into your skills folder

  1. Start a session and ask for a report

unzip trackiq-skills.zip

-d ~/.claude/skills

unzip trackiq-skills.zip -d ~/.claude/skills

Claude

Web, desktop and mobile

  1. Download a skill’s .zip from its page

  1. Settings → Capabilities → Skills

  1. Create skill → Upload a skill

  1. Toggle it on

ChatGPT

Business, enterprise and Edu

  1. Download the same .zip

  1. Plugins → Skills → Create

  1. Upload from your computer

  1. Toggle it on

─ READY WHEN YOU ARE

Skills run on the TrackIQ MCP

Sixteen tools connecting your AI assistant to live Amazon data — sales, orders, inventory, sponsored, DSP, AMC, keywords, rank and buy box.

Real Amazon data (not screenshots)

Real Amazon data (not screenshots)

Works with your AI Tools

Works with your AI Tools

Trusted by sellers and agencies

Trusted by sellers and agencies

Connect your AI assistant to Amazon data

$69


/mo

16 tools · Full MCP access

Sales & Traffic

Sales & Traffic

Orders

Orders

Inventory

Inventory

Returns

Returns

Sponsored Ads

Sponsored Ads

Amazon DSP

Amazon DSP

AMC

AMC

Keywords

Keywords

Search Terms

Search Terms

Rank Tracking

Rank Tracking

Buy Box

Buy Box

Product Data

Product Data

Catalog

Catalog

Reviews

Reviews

Profitability

Profitability

Build. Automate. Sell smarter.

The AI Business Analyst for Amazon sellers & agencies.

Built in Oklahoma, powered by your data.

© 2026 TrackIQ. All rights reserved.

Made for Amazon sellers & agencies.

The AI Business Analyst for Amazon sellers & agencies. Built in Oklahoma, powered by your data.

© 2026 TrackIQ. All rights reserved.

Made for Amazon sellers & agencies.

The AI Business Analyst for Amazon sellers & agencies.

Built in Oklahoma, powered by your data.

© 2026 TrackIQ. All rights reserved.

Made for Amazon sellers & agencies.